Privacy Policy

At Caracara Nyc Shop, we believe that protecting your privacy is as essential as the sophisticated craftsmanship we apply to our collections. This Privacy Policy reflects our commitment to transparency, security, and the refined experience we extend to our global clientele.

1. Introduction

Caracara Nyc Shop (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website caracarafashion.com or make a purchase from us.

By accessing our website and using our services, you consent to the data practices described in this policy. Our approach to privacy mirrors the sophistication and attention to detail evident in our Beach Bound collections, Chic Shirtdresses, and Wardrobe Essentials.

2. Information We Collect

Personal Information

When you interact with our website, we may collect the following types of personal information:

• Identification Data: Name, email address, phone number, shipping and billing addresses
• Financial Information: Payment card details (processed securely through our payment partners), PayPal account information
• Transaction Data: Purchase history, order details, returns information
• Technical Data: IP address, browser type, device information, operating system
• Usage Data: Pages visited, time spent on site, click patterns, referring website
• Communication Data: Correspondence with our customer service team, product reviews, survey responses

Automatically Collected Information

Like most sophisticated e-commerce platforms, we automatically collect certain information when you visit our site, including through cookies and similar tracking technologies.

3. How We Use Your Information

We use your personal information with the same precision and care we apply to designing our Scene Stealer pieces and Jumpsuits & Lounge Sets:

• Order Fulfillment: To process and deliver your purchases, including our Chic Shirtdresses and Knits collections
• Customer Service: To provide personalized assistance and support through our dedicated team
• Personalization: To tailor your shopping experience and recommend products from The Edit that match your style
• Marketing Communications: To send updates about new collections, promotions, and style inspiration (only with your consent)
• Website Improvement: To enhance our website functionality and user experience
• Security: To protect against fraud and unauthorized transactions
• Legal Compliance: To meet our legal obligations and enforce our terms of service

4. Data Sharing and Disclosure

We treat your personal information with the discretion and sophistication befitting our brand. We may share your data in the following circumstances:

• Service Providers: With trusted partners who assist in payment processing, shipping, marketing, and website operations
• Legal Requirements: When required by law, regulation, or legal process
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Protection of Rights: To protect the rights, property, or safety of Caracara Nyc Shop, our customers, or others

We never sell your personal information to third parties for their marketing purposes without your explicit consent.

5. International Data Transfers

As a brand with global reach, serving customers from New York to Tokyo (excluding some Asian countries and remote areas), your data may be transferred to and processed in countries outside your residence. We ensure such transfers comply with applicable data protection laws and that your data receives the same level of protection as in your home country.

6. Data Storage and Security

We implement security measures that reflect the same sophistication we weave into every garment:

• Industry-Standard Encryption: All transactions are protected with advanced SSL encryption technology
• Secure Payment Processing: We partner with trusted payment processors who handle financial information securely
• Limited Data Retention: We store personal data only as long as necessary for the purposes outlined in this policy
• Tokenization: For returning customers using saved payment methods, information is securely tokenized
• Access Controls: Strict internal policies limit access to your personal information to authorized personnel only

While we implement robust security measures, no electronic transmission or storage method is 100% secure. We continuously review and enhance our security practices to protect your information.

7. Your Rights and Choices

You have certain rights regarding your personal information, consistent with global privacy standards:

• Access: You may request access to the personal information we hold about you
• Correction: You may update or correct inaccurate information in your account
• Deletion: You may request deletion of your personal information, subject to legal obligations
• Restriction: You may request limitations on how we process your data
• Objection: You may object to certain processing activities, including direct marketing
• Data Portability: You may request a copy of your data in a structured, machine-readable format
• Withdraw Consent: Where processing is based on consent, you may withdraw it at any time

To exercise these rights, please contact us at [email protected].

8. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your shopping experience:

• Essential Cookies: Required for basic site functionality and secure checkout process
• Performance Cookies: Help us understand how visitors interact with our website
• Functionality Cookies: Remember your preferences and settings
• Targeting Cookies: Used to deliver relevant advertisements and measure campaign effectiveness

You can control cookie settings through your browser. However, disabling certain cookies may affect website functionality and your ability to make purchases.

9. Children’s Privacy

Our website is not directed to children under the age of 16, and we do not knowingly collect personal information from children. Our “Girls” collection is intended for purchase by adults for children.

10. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will post the updated policy on our website with a revised “Last Updated” date. Continued use of our services after changes constitutes acceptance of the updated policy.

11. Contact Us

At Caracara Nyc Shop, we believe that protecting your privacy is an essential element of the refined, sophisticated shopping experience we curate for our discerning clientele.